19 November 2021

360 Payment Solutions acquire BluBe

BluBe Srl, one of Italy’s leading providers of meal vouchers and other welfare services to corporate clients, has been acquired by 360 Payment Solutions, the Italian-based group of companies offering a wide range of supply and payment solutions.

After 20 years of operations within the Cirfood group, a success story witnessed by the over 90,000 users and 50,000 affiliate merchants, Blube becomes part of the group which in the same days launches its renewed branding 360 Pay.

“Thanks to agile and flexible operations as well as outstanding customer care, BluBe can offer its clients and final end users state-of-the-art solutions. We strongly believe that the integration with the companies of 360 Pay will allow BluBe to further grow and strengthen its profile, in an increasingly competitive market, with large and international players” says Chiara Nasi, Chairman of Cirfood.

“We believe in the potential of this market, in which we started to invest few years ago, leveraging on innovation and digital solutions” the statement of Marco Alberti, Chief Executive at 360 Pay. “We share values and objectives with the team at BluBe and we are very happy to welcome them into our family; this transaction will strengthen our market profile and represents a unique opportunity to create value for our clients and partners”.

Together with the deal, the two groups have also entered into a long-term strategic partnership.